INTEGRATED SALES & MARKETING
So you have a website, what's next?
For any organization, launching a well-designed, well-developed website isn’t the end of the line. Sure, it’s a giant leap forward, but your business strategy must include continued outreach to your audiences and plan for the constant evolution of your organization.
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Key to making your website a lasting success is a sound integrated digital marketing strategy. Below are some of our digital marketing tactics MK Enterprise can offer and leverage for you. We say “integrate” because there is no one-shot “silver bullet” that guarantees your message reaches your target audiences. A smart strategy involves a combination of these tactics so that your online objectives can be fully realized.
INTEGRATED SALES & MARKETING SERVICES
We understand that reaching your business goals requires a multifaceted approach. Ironistic will determine the best tactics for improving your online presence and develop an integrated digital marketing strategy based on your organization’s specific needs:
SEO/SEM
Search engine optimization and search engine marketing are absolutely vital for being found organically on the web. Ironistic provides in-depth keyword research and ongoing site optimization to improve search rankings.
CRO
Conversion Rate Optimization (CRO) is all about improving your website in order to increase site conversions. A/B testing, UX (user experience) improvements, and user behavior analysis are a few of these tactics.
Targeted Paid Advertising
We develop and execute highly-targeted or re-targeted advertising campaigns for our clients via AdWords, social media, and more.
Social Media
Yes, we do that too! From consulting to full social media campaigns and management, we can elevate your social media presence and increase user engagement with your target audience.
Email Marketing
Email is still one of the most successful marketing channels out there, and it is essential for engaging your current and past audiences. Ironistic builds fully-responsive email templates, creates email content, segments user profiles and much more.
Onsite & Offsite Marketing
Marketing your business or organization goes beyond regular website updates. Ironistic also provides link-building, local listings, cross-promotions and more, all designed to expand your online presence.
Content Marketing
Ironistic provides content consultation and creation for blogs, white papers, data sheets, infographics, and more, and we can couple this with strong marketing automation campaigns through HubSpot, Sharpspring, Marketo, Pardot and other third-party vendors
& More
While this list of digital marketing options includes many of our typical practices, there may be other focus areas that Ironistic uses to optimize your online presence. Our integrated marketing strategy will consider your objectives and the individual facets of your organization in order to determine the best course of action.